Advertising MENA's Adex soars with 14 percent surge in 2022 - Telecommunication category leads in spending in region The year 2022 proved to be a promising chapter in the world of Advertising expenditure (ADEX), as countries across the...
Advertising MENA Advertising Expenditure Dissected During my long experience with Ipsos in this region – measuring all types of media, measuring advertising expenditure across all...