Ads of the Week
Ads of the Week
'Relax, it’s iPhone': Apple’s latest campaign brings Saudi soap opera drama to the forefront
Apple's latest advertising campaign in Saudi Arabia draws inspiration from the nation's cherished soap operas, tying into the cultural essence...
Ads of the Week
A new chapter in Toyota's Ramadan storytelling takes audiences to Abha's cultural heart in latest campaign by Serviceplan Arabia
Ads of the Week
'InkVisible': UN Women and IMPACT BBDO join forces to make a powerful mark against domestic violence
UN Women, in partnership with IMPACT BBDO, has unveiled “InkVisible,” a transformative campaign aimed at combating domestic violence in Pakistan.
Ads of the Week
When a scent captures attention and forges a lasting bond, it has to be Comfort.. and PIMO
Some fragrances do more than just smell good—they linger, wrapping you in warmth, evoking memories, and bringing people closer. This...
Ads of the Week
This Ramadan Puck supports Lebanese families with 'Recipe for Change'
This Ramadan, Puck is launching ‘Recipe for Change’, an initiative that not only celebrates Lebanon’s rich culinary heritage but also...
Ads of the Week
OMO Arabia's and MullenLowe break the stigma surrounding period care through an innovative approach
OMO Arabia, in collaboration with MullenLowe MENA, has launched ‘The Art of Stains,’ a campaign that blends tradition with education,...
Ads of the Week
‘Life in a Day: Redux’: An AI ode to the unseen beauty of life in Dubai
The Film Craft, the first hybrid production house in the MENA region, has unveiled a groundbreaking an AI-generated film that...
Ads of the Week
A Love Letter to Arab Heritage from Essence Adverts
What happens when a tech campaign becomes more than a product pitch—when it transforms into a bridge between heritage and...
Ads of the Week
The 'Unlicensed Protest': How Lebanon’s empty license plates sparked a reform movement
The Unlicensed Protest—an initiative developed by TBWA\RAAD in partnership with Transparency International Lebanon, was launched with the aim to pressure...
Ads of the Week
On the Abdul Latif Jameel Motors Toyota's campaign win or how smart SEO fueled by insight-driven creativity can outperform even the biggest budgets
What if a simple shift in strategy could completely transform your online presence without breaking the bank? That’s exactly what...
Ads of the Week
MullenLowe MENA premiers UAE’s longest film to confront the unsettling reality of smartphone addiction
The endless scroll of social media isn’t just a time drain, it’s affecting cognitive development and contributing to issues such...
Ads of the Week
easypaisa and IMPACT BBDO redefine outdoor advertising by providing insurance for billboard installers
For years, Pakistan’s rapidly expanding outdoor advertising industry has neglected to provide adequate protection for the labourers tasked with installing...
Ads of the Week
HungerStation & VML MENA turn social media into the world’s largest menu
In a groundbreaking move to transform food delivery, HungerStation, the renowned delivery platform in Saudi Arabia, has unveiled its latest...
Ads of the Week
KitKat uses auto email reply to give a break to those who don’t have one this holiday season
The end of the year brings much-needed holidays for many employees, but not everyone gets to clock out. For those...
Ads of the Week
Sampled sands from the UAE make up the ‘Colour of Unity', Jeep’s way in celebrating 'Eid Al Etihad'
To commemorate UAE National Day, Jeep Middle East and Jotun paint brand joined forces for the release of the ‘Colour...
Ads of the Week
Riyadh Season sets the tone with 'Obsession' trailer ahead of historic Usyk vs. Fury rematch
Riyadh Season 2024 has kicked off. This thrilling annual festival that turns Saudi Arabia's capital into a cultural and entertainment...