Branding
Branding
adidas reinvents its brand message with ‘You Got This’
For the first time in 20 years, adidas has officially changed its global slogan, moving from its iconic ‘Impossible Is...
Branding
Saudi Arabia State of Branding
Saudi Arabia’s Vision 2030 is redefining the Kingdom’s global image through strategic branding. Brands in Saudi Arabia are embracing cultural...
Branding
MusicGrid's sonic journey
With its expansion into Saudi Arabia, MusicGrid is looking to place sonic branding at the heart of a company’s brand...
Branding
The Sound of the Kingdom: Saudi Waves & the Role of Music in Saudi Culture
In today’s dynamic marketing environment, sonic branding is no longer a luxury; it is essential for brands to create memorable,...
Branding
Lexus flips its logo to mark Eid Al Etihad, UAE’s National Day
UAE National Day (2 December) is an occasion taken very passionately to commemorate the seven Emirates joining in 1971. This...
Branding
Media Group IMI rolls out a refreshed brand identity marking a milestone journey
Branding
tpay unveils a bold new brand identity
Branding
Bold Brands develops strategic branding system for Riyadh Parking
Branding
Wolff Olins’ reintroduces the Decathlon brand; AMV BBDO launches campaign centred around the concept of play
Branding
Football legend Mohamed Salah becomes brand ambassador of Visa
Branding
California’s new global brand platform revolves around the notion of play
Branding
No One Branding & Design gives Abu Dhabi Festival a new look and vibe
Branding
Sharjah gets a new identity
Branding
Investment Corporation of Dubai unveils new identity
Branding
Daniel Taylor: 'The kingdom is somewhat of a unique place to do business'
Daniel Taylor, Executive Director Client Servicing at Landor, the global brand transformation company-- part of WPP-- responsible for some of...
Branding
How Saudi is Investing in Branding and Creative Communication Now More Than Ever
In the dynamic landscape of Saudi Arabia, where innovation and progress are at the forefront, the significance of branding, marketing,...