Free Talk

Free Talk

Saleh El-Ghatit: 'My take on humor across culture (and what I've been trying to tell marketers in Europe recently)'

Saleh El-Ghatit, Serviceplan Arabia 4-Feb-2025

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Educate, Don’t Sell: The B2B Thought Leadership Advantage

Hedaa Ashraf Ismail, Al Masaood Group 18-Nov-2024

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Why co-creation has become essential for brands targeting Gen Z

Ahmed Abd El-Moneim, Eyedias 18-Nov-2024

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Trust Matters: Strengthening Client-Agency Bonds for Long-Term Success

Natalie Cooke Tombs, M&C Saatchi Group 4-Nov-2024

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From Crisis to Connection: Marketing Tips for Troubled Times

Lynn Fakhry, brandon 31-Oct-2024

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Sugar, Spice and Everything Nice

Houssam El Boutary, Publicis 7-Oct-2024

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Time for brands to re-adjust their loyalty programmes says tms' John Viccars

John Viccars, tms 2-Oct-2024

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The Art of Reinvention

Alex Andrakis, Andrakis Consultancy 16-Sep-2024

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Lost in Translation? Why Arabic ads deserve a makeover (and Arabic copywriters deserve the mic)

Abdollah J. Zeynabi, TBWA\RAAD 9-Sep-2024

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What the Prisoner’s Dilemma Can Teach Us About Pitching

Alexandra Richards, Gambit 28-Aug-2024

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‘I Wish I Could’

Roger Halaby, Hanging Gardens 13-Aug-2024

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The Power of Storytelling: Crafting Narratives that Resonate

Nadim Khoury 24-Jul-2024

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Sachini Imbuldeniya: ‘Sisters aren’t doing it for themselves’

Sachini Imbuldeniya, House of Oddities 27-Jun-2024

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Khaled AlShehhi: ‘I find my focus in silence’

ArabAd's staff 24-Jun-2024

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The problem of Dubai is Dubai

Mounir Harfouche, MullenLowe MENA 20-Jun-2024