Ads of the Week 'Relax, it’s iPhone': Apple’s latest campaign brings Saudi soap opera drama to the forefront Apple's latest advertising campaign in Saudi Arabia draws inspiration from the nation's cherished soap operas, tying into the cultural essence...
News In Brief The Creative Floor Healthcare Awards' Talent & Diversity Fund granted to four charities this year
News In Brief Arla Foods’ in-house digital team leveraged retail transaction data through data collaboration
News In Brief oOh!media CEO Cathy O'Connor to be headline speaker on growth of Retail Media at WOO annual Congress
Ads of the Week A new chapter in Toyota's Ramadan storytelling takes audiences to Abha's cultural heart in latest campaign by Serviceplan Arabia
News In Brief The Middle East continues to be a hub for growth in both FMCG and T&D, reveals NielsenIQ
News In Brief Hilton names Alessandro Redaelli VP of Operations for North Africa and the Levant region
Ads of the Week 'InkVisible': UN Women and IMPACT BBDO join forces to make a powerful mark against domestic violence UN Women, in partnership with IMPACT BBDO, has unveiled “InkVisible,” a transformative campaign aimed at combating domestic violence in Pakistan.