Lacoste Drops its Iconic Alligator Logo The Lacoste crocodile is one of the world's most iconic logos, proudly displayed on the brands famous polos for the...
KFC says the F word in full-page print ad Chicken chain KFC has had an unexpected yet witty response when it decided to face the load of attacks following...
Saudi Women Challenge Perceptions in Thought-Provoking Commercial Aimed to Break Stereotypes Memac Oglivy and SHE (Saudi Heroines Empowering a nation) collaborate with director Omar Hilal for an evocative film that challenges...
New Volkswagen campaign showcases the cars' innovative features through humorous extreme life scenarios Volkswagen Middle East launched their new 6-week brand campaign aimed to showcase how technology is making lives better and less...
BETC and Addict Aide invite you to enter Laurence’s world and guess her secret It’s the year of 2009, at 14 rue du Maine in Paris, in the apartment of a woman named Laurence.The...
Dodge Ram’s Super Bowl Commercial sparks outrage for using Martin Luther King's Speech To Sell Trucks It seems like there's always one commercial at the Super Bowl that leaves viewers scratching their heads… This year, it's...
UNICEF and BETC Launch an Unprecedented Fundraising Tool Using Blockchain Technology Between the 2nd of February and the 31st of March 2018, UNICEF and advertising agency BETC are reinventing charitable donations...
Centrepoint's New Campaign 'The Boy Nobody Could See' Aims to Promote Confidence Through Fashion Centrepoint, the Middle East’s renowned fashion store and retail brand has announced a new chapter in its marketing communications with...
In Audi New Commercial, the RS 4 Speaks for Itself! A groundbreaking new Audi ad, produced by BBH London, captures the RS 4 Avant in its purest form. The commercial,...
Nissan Saudi Arabia surprises women with a driving lesson taught by their very own male relatives Last September, Saudi Arabia surprised everyone by lifting the Women Driving ban, a historic ruling that will take effect by...
Centrepoint attempts to gloss greed as anything other than a shameful motive in latest advertising campaign It's easy to become a bit greedy around this time of year with all the massive holiday sales flooding the...
If you love animals, don't wear them dead says a campaign for Bardot Foundation A man wears a jacket; blood is dropping out of the top of his furred collar. "I like animals…Dead," reads...
Reporters Without Borders reminds us that Christmas magic has its limits in many countries At the end of 2017, more than 300 journalists will spend the holidays in prison because of their profession. Reporters...
So easy you can do it in your sleep - HSBC Dubai use sleepwalker to advertise Apple Pay In recent years, Dubai has been making tremendous efforts to become a digitally equipped city – Smart City. With its...
touch Celebrates Lebanon's Independence Day with a campaign that hits the right chord Lebanon is a country that is always one brick away from being divided. And so, when on Nov 4th, 2017-...