News > Digital/Tech

Digital/Tech

ChatGPT and Bard Plugins — New revenue stream for eCommerce brands is the next opportunity for marketing measurement

Sue Azari 10 Jul, 2023

Digital/Tech

YouTube’s global advertising revenue is set to rise 4.0% in 2023 to reach $30.4bn

25 May, 2023

Digital/Tech

OTT content is the new global influencer

Pooja Suvarna, Mediaplus ME 5 Apr, 2023

Digital/Tech

Industry experts share social media trends expected in 2023

ArabAd's staff 29 Mar, 2023

Digital/Tech

Lebanese TikTok: Creative Chaos or Cacophonous Cringe?

Christina Fakhry 23 Mar, 2023

Digital/Tech

Four tactics to help Middle East marketers weather the tough times of 2023

Paul Wright 22 Mar, 2023

Digital/Tech

How to drive and measure impact this Ramadan

Rasheeqa Jacquesson, Meta 20 Mar, 2023

Digital/Tech

Marketing in an AI-driven world

Neel Pandya, Pixis 15 Mar, 2023

Digital/Tech

Online video emerges as an effective format in an evolving media landscape

9 Mar, 2023

Digital/Tech

Five reasons why ChatGPT is not a silver bullet for marketing

Laura K. Inamedinova, LKI Consulting 6 Mar, 2023

Digital/Tech

Ad tech trends expected to dominate Western Asia and Lebanon digital landscape in 2023

Roman Vrublivskyi 2 Mar, 2023

Digital/Tech

Rudy Shoushany, the transformational thinker

Iain Akerman 28 Feb, 2023

Digital/Tech

Sony MEA identifies key trends set to dominate the digital landscape in 2023

20 Feb, 2023

Digital/Tech

Digital 2023 new report shows that social media use is on the increase globally

26 Jan, 2023

Digital/Tech

TikTok’s ‘What's Next Report’ 2023 identifies three defining trend forces

12 Jan, 2023