Opinion

Free Talk

Understanding Gen Alpha – Who are they and why do they matter?

Aubrey Morota-Guiruela 24-Jul-2023

Industry Talk

COP28 to drive demand for PR services in the UAE

Firas Sleem 24-Jul-2023

Digital/Tech

Technology and the pursuit of self-discovery

Nadim Khoury 18-Jul-2023

Free Talk

Why brands need to focus on cultural relevance to succeed in Saudi Arabia

Ahmed Saadoun 17-Jul-2023

Free Talk

What Gen Z want from brands? An actual Gen Z tells it all

11-Jul-2023

Digital/Tech

ChatGPT and Bard Plugins — New revenue stream for eCommerce brands is the next opportunity for marketing measurement

Sue Azari 10-Jul-2023

Advertising

Lebanon advertising community: Those who remain

Iain Akerman 1-May-2023

Advertising

Dory Chamoun on revolutionizing the approach of ad agencies in Saudi Arabia

9-Feb-2023

Free Talk

World Cup excitement outside the stadiums

Elias Wakim 5-Jan-2023

Free Talk

The Handbook of Arabic Copywriting: On The Myth of ‘White Arabic'

Rani Amayri 10-Nov-2022

Free Talk

Trends shaping sustainability innovation in seven Industries across the Middle East

27-Oct-2022

Free Talk

ARTIFICIAL INTELLIGENCE is after all ARTIFICIAL

Azhar Siddiqui 25-Oct-2022

Industry Talk

How brands can help save lives

Abdalla Yousef 18-Oct-2022

Free Talk

Snapchat offers fans a new dimension to engage and celebrate during this football season

Vishal Badiani 18-Oct-2022

Digital/Tech

Building a sustainable and impactful addressable advertising strategy through inventory curation

Amelie Grenier-Bolay 30-Sep-2022