Wunderman Dubai

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Charicyles and Wunderman Dubai turn sand into a medium to tell ambitious stories of low-income cyclists

Wunderman Dubai and Charicycles, an upcycling brand built around the ethos of giving back, have launched a new online film...

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Dubai advertising industry: the perfect storm

Regional economic turmoil and industry-wide transformation mean the Dubai-headquartered advertising industry is struggling like never before.

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Axe Brought the Quiet Back

Axe’s newest variant, Axe Black, wanted to reposition the entire brand. It drew on the premise that our world has...