Ads of the Week Saudi Women Challenge Perceptions in Thought-Provoking Commercial Aimed to Break Stereotypes Memac Oglivy and SHE (Saudi Heroines Empowering a nation) collaborate with director Omar Hilal for an evocative film that challenges...
Advertising A new chapter for Ogilvy – Interview with Patou Nuytemans Memac Ogilvy’s new chief executive, Patou Nuytemans, talks integration, performance marketing, and growth in a challenging market
Industry Talk On PR measurement: the Ogilvy way Measurement and evaluation are critical elements of every public relations practitioner's professional competencies.Traditional methods no longer work. As digital becomes...
Ads of the Week UNICEF encourages people to be 'Abtal el Madrasa' and contribute in ensuring children’s access to education A pop up school was set up in Ain el Mraisseh, Beirut on a sunny day in mid-August. This classroom...
Ads of the Week Royal Jordanian Airlines tackles discrimination head on Royal Jordanian has launched a new campaign that seeks to tackle all forms of discrimination.
Advertising Edmond Moutran: 'when it comes to ethics, we all play a critical role' The professional integrity of the advertising industry depends on a commitment to ethical and responsible advertising, says Memac Ogilvy &...
Events/Awards Al Jazeera ‘Hear the Human Story’ The 'Hear the Human Story' marketing campaign for Al Jazeera English has been awarded the Gold prize in “Consumer or...
Industry Talk Communicating in Uncertain Times Jeff Chertack, PR Director and Regional Corporate Practice Director, MENA Memac Ogilvy PR in Qatar shares his views about Communication...