Social Media

YouTube’s global advertising revenue is set to rise 4.0% in 2023 to reach $30.4bn

More than one billion hours of video are watched every day on YouTube globally. In the US YouTube is the...

LPS assigned as Dubai Chambers' communications partner

Snap rolls out First Story ads, a new innovative solutions for advertisers

Dubai Safari Park selects Incubeta as its social media agency

Leo Burnett Riyadh lands social media and digital creative duties for Ithra and Sync

OnlyFans is becoming one of the fastest-growing social media platforms

From a bird to a dog, Elon Musk changes Twitter logo with no explanation

OTT content is the new global influencer

Pooja Suvarna, Manager – Digital Media at Mediaplus Middle East, explains why OTT (Over The Top) content is the new...

Earned Effect study outlines the business impact of campaigns that earn coverage and conversation

How Morocco’s perception has shifted after the FIFA World Cup Qatar 2022

Industry experts share social media trends expected in 2023

Lebanese TikTok: Creative Chaos or Cacophonous Cringe?

There is no denial that the rise of TikTok has changed the face of social media in more ways than...

CNN's #MyFreedomDay aims to raise awareness of modern-day slavery

Video series by TikTok highlights how brands can drive results during Ramadan

TikTok & MBC Media Solutions partner to bring best content during Ramadan