News In Brief Publicis and Carrefour join forces to address the booming retail media market in Europe and Latin America
Advertising 47 seconds, a film calling for a global support to Lebanon to get back its right to power
Advertising Home Box and Leo Burnett Dubai roll out a moving short to bring light to all hidden rooms in the Middle East
Advertising The essence of discovery at the heart of Jeep’s ‘Nature Is in Our Nature’ new campaign by Publicis Groupe Middle East
Advertising Just dots and dashes waiting to be decoded in Jeep new campaign, ‘The Call of Adventure’, created by Publicis Groupe Middle East Morse code signals a new campaign for the Jeep brand, ‘The Call of Adventure’, created by Publicis Groupe Middle East
Advertising Audemars Piguet and Publicis Luxe introduce ‘A Journey Through Time’ to celebrate 50 years of the brand's iconic Royal Oak A new campaign from Publicis Luxe for Audemars Piguet, was created for the 50th anniversary of the brand's flagship model,...
News In Brief Tahaab Rais joins Publicis Groupe as Chief Strategy Officer for the Middle East & Turkey
Advertising Tahaab Rais on his new role at Publicis Groupe Typing a resignation note is never easy,” says Tahaab Rais, the former Regional Strategy Head at FP7 McCann and McCann...
Ads of the Week McCafé new campaign sets the beat of a new generation coffee drinkers McDonald’s in the Gulf has launched McCafé’s new brand platform ‘For Every Beat of the Day’ to refresh consumers’ perception...