Industry Talk Why the GCC is the ideal global gateway for Indian startups Neel Kothari, CEO of iZooto, a global owned audience marketing platform, designed to help publishers own, engage, and retain their...
News In Brief Advertising Business Group appoints Ipsos as partner for the UAE Cross Media Measurement Project
News In Brief Geoff Dickinson, CEO of dmg events, takes presidency of UFI, the global events industry association
Advertising How the 1 Billion Meals' campaign turned citizens into philanthropists helping the unprivileged during Ramadan The Mohammed Bin Rashid AL Maktoum Global initiatives (MBRGI) transform thousands of UAE citizens into philanthropists as part of its...
Advertising Emirates NBD introduces Al Hanouf Mohammed who pays a powerful poetic tribute to the women of the UAE Emirates NBD brings a new voice to a 250-year old tradition on International Women’s Day with Emirati poetess, Al Hanouf...
Ads of the Week McCafé new campaign sets the beat of a new generation coffee drinkers McDonald’s in the Gulf has launched McCafé’s new brand platform ‘For Every Beat of the Day’ to refresh consumers’ perception...
Advertising Dubai Science Park aims to wake people up from self-doubt in ‘Hostages of Depression’ campaign by Serviceplan ME
