UAE

News In Brief

The First Group selects Red Havas Middle East as its communications agency of record

28-Mar-2023

News In Brief

Streaming content, an untapped opportunity for marketers to reach UAE audience during Ramadan

8-Mar-2023

News In Brief

Sustainability, metaverse among brands' priorities in the Middle East, finds Deloitte survey

23-Feb-2023

News In Brief

The Marketing Society pursues its ‘Think Equal’ initiative supported by industry partners

22-Feb-2023

News In Brief

Meta annual study reveals behavioral insights during Ramadan

7-Feb-2023

Branding

e& rated one of the top three telecom brands in the world by Brand Finance

18-Jan-2023

News In Brief

The Media Connector launches DOOH operations in the UAE

6-Dec-2022

News In Brief

Snapchat's UAE National Day AR activation enables users to plant a virtual Ghaf tree

30-Nov-2022

News In Brief

Emirates NBD creates 'UAE Space Anthem' to mark UAE’s 51st National Day

29-Nov-2022

News In Brief

T4tec signs on Andre Russell as its brand ambassador before it launches in the Middle East

28-Nov-2022

News In Brief

UAE shoppers are the most mobile centric, omnichannel consumers in the world, finds PYMNTS-Visa CyberSource Survey

7-Nov-2022

News In Brief

MCN and agencies celebrate ‘Great Place To Work’ certification

26-Oct-2022

Digital/Tech

Inactive users, Poor Retention and Lost Potential Revenue — Remarketing can solve these mobile app woes

Paul Wright 25-Oct-2022

News In Brief

UAE retailers spending big on mobile marketing in run up to White/Yellow Friday, AppsFlyer research finds

19-Oct-2022

News In Brief

‘Augmentality Shift’ report by Snap and Ipsos unlocks AR true potential and shifting perceptions in UAE, KSA

17-Oct-2022