Digital Media

Digital/Tech

Short-form video helps supercharge the media mix and drive full funnel impact

14-May-2024

Digital/Tech

Social Media advertising spending to grow by 6% in 2024

2-May-2024

Advertising

UM and FP7 McCann KSA redefine cultural activation with Diriyah Season’s latest campaign

ArabAd's staff 3-Apr-2024

Ads of the Week

The Testicular Cancer Society and FP7 McCann 'highlight your balls' in new awareness campaign

ArabAd's staff 3-Apr-2024

News In Brief

Snapchat and OptimizeApp to empower SMEs in MENA

11-Mar-2024

Industry Talk

Data transparency reignites Gen Z advertisers

Edward Siavo 5-Mar-2024

News In Brief

Shahid awarded 'Best Digital Platform in Media' by Saudi Media Forum 3

26-Feb-2024

News In Brief

MMS unveils MBC GROUP’s Ramadan 2024 line-up & sponsorship opportunities

8-Feb-2024

News In Brief

CARMA acquires mmi Analytics

1-Feb-2024

News In Brief

Shahid announces expansion of its ad tech solutions

25-Jan-2024

News In Brief

SRMG announces significant changes on operational and editorial levels

19-Jan-2024

News In Brief

GP Inc completes its proposition with the launch of Thirty31North, its new digital media agency

16-Jan-2024

News In Brief

Pikasso Italia launches the first digital screen in a strategic location in Milan

16-Jan-2024

Advertising

Darine El Kaissi: ‘Understanding Saudi Arabia is crucial for success’

14-Jan-2024

News In Brief

OMG MENA and The Neuron partner to boost programmatic digital OOH in the region

9-Jan-2024