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Best AR campaigns on Snapchat in 2023

In the ever-evolving landscape of the Middle East and North Africa (MENA), augmented reality has become a powerful tool for...

Rasha El-Ghoussaini becomes Head of Agency at Snap MENA

How AR is opening up new perspectives in fashion and beyond

Snap puts in place new measures to guide youth towards safer online experiences

Snap’s ‘Lens Creator Rewards’: a wonderful opportunity for AR Creators

Snapchat’s virtual mall demonstrates the growing appetite for immersive retail experiences

Snap and Havas Media Network new social commerce playbook reveals how to create meaningful social experiences journey for young shoppers

New social commerce playbook unveils insights into how to captivate Gen Z and Millennial audiences effectively through meaningful social shopping...

Snap rolls out First Story ads, a new innovative solutions for advertisers

Snap launches ARES to bring the power of its augmented reality to businesses

Communication experts share actionable insights into immersive marketing at MENA Effie TLP

Almost all Gen Z and Millennials in Saudi Arabia will be regular AR users by 2025

Snap, PwC and RLC white paper unveils the role of immersive tech in transforming the retail industry in Saudi Arabia...

Snap celebrates AR innovation and creativity at Lens Fest 2022

Snapchat's UAE National Day AR activation enables users to plant a virtual Ghaf tree

Snap join forces with top media partners for everything football

Snap and Qatar Tourism create a series of immersive AR experiences showcasing Qatar's wonders