Augmented Reality

News In Brief

Snap invites snapchatters to immerse themselves in Saudi National Day celebrations through ‘Kingdom’s Lenscape’

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Tiffany & Co's Snapchat takeover reaches over 9.5 million users within 24 hours

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Saudi Ministry of Culture and Snapchat infuse Ramadan spirit through AR Experiences

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Snap’s AR Ramadan Mall opens with illuminous new design

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Snap’s AR Ramadan Mall returns for the third year

Digital/Tech

Transforming retail: The power of AR in shaping personalised experiences

The retail landscape is continuously evolving. Innovative technology in the form of augmented reality (AR) is reshaping the shopping experience....

News In Brief

Snap to take center stage at Web Summit Qatar 2024

Digital/Tech

Best AR campaigns on Snapchat in 2023

In the ever-evolving landscape of the Middle East and North Africa (MENA), augmented reality has become a powerful tool for...

Digital/Tech

How AR is opening up new perspectives in fashion and beyond

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TASAWAR by Snap, the AR exhibition that is redefining Saudi fashion

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Snapchat AR unveils at Riyadh Book Fair first machine learning lens for the deaf community

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Saudi Arabia snapchatters invited to design the next Garnier green tote bag

Digital/Tech

Snap’s ‘Lens Creator Rewards’: a wonderful opportunity for AR Creators

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Snapchat’s virtual mall demonstrates the growing appetite for immersive retail experiences

News In Brief

Snapchat and Disney in a groundbreaking collab that illustrates how AR can enhance storytelling