Advertising A view from Cairo: on Egypt’s advertising scene Despite the economic uncertainty, Egypt is its usual unpredictable self, with a number of trends impacting the country’s advertising industry
Events/Awards Cannes Lions 2022: recap on a grand win for the Middle East The region’s advertising industry is going from strength to strength, with a record-breaking two grands prix won at this year’s...
Advertising Egypt adland: Back in business Egypt has entered a period of sustained growth, which can only be good news for the country’s communications industry. So...
