MENA

News In Brief

Arla Foods’ in-house digital team leveraged retail transaction data through data collaboration

ArabAd's staff 23-Mar-2025

Digital/Tech

How Connected TV is Transforming Consumer Engagement!

Gagan Uppal, Xapads Media  13-Jan-2025

Industry Talk

10 Predictions for the MENA Media Industry in 2025

Richard Fitzgerald, Augustus Media 13-Jan-2025

News In Brief

Emotional intelligence and adaptability appear to be key leadership traits, as per Bayt.com study

ArabAd's staff 30-Dec-2024

Digital/Tech

Mastering Influencer Marketing: Building Trust with Saudi Audiences in a Digital-First World

Aya Hammad, Warner Bros MENA 23-Dec-2024

News In Brief

MENA customers might spend 10% more on November sales

ArabAd's staff 25-Nov-2024

Art & Design

Hiba Baddou among the six global winners of 'Art for Change' Prize brought by M&C Saatchi Group and Saatchi Gallery

ArabAd's staff 29-Oct-2024

News In Brief

MENA Digital Awards' shortlist announced

ArabAd's staff 7-Oct-2024

Industry Talk

Gaza War: why has the ad industry suddenly lost its voice

Iain Akerman 27-Aug-2024

News In Brief

New survey highlights factors driving employees’ loyalty in MENA workplace

2-Aug-2024

News In Brief

Investment in mobility tech is key to a sustainable future in MENA, finds BLJ Worldwide report

3-Jun-2024

Digital/Tech

Untapped potential of B2B Influencer Marketing in MENA, says Ogilvy study

20-Feb-2024

News In Brief

Admitad's forecast for the e-commerce industry in the end of year holidays

23-Dec-2023

News In Brief

The One Club names 10 in Middle East & Africa to Next Creative Leaders jury

20-Oct-2023

News In Brief

Online sales of beauty products in MENA on the rise

14-Sep-2023