Creative Effectiveness

News In Brief

AME unveils the AME WE Champion Award to honor women’s impact in advertising effectiveness

ArabAd's staff 14-Mar-2025

News In Brief

Khaled Al Shehhi of UAE Government Media Office named jury chair for The WARC Awards 2024

21-Nov-2023

News In Brief

The WARC Awards 2024 introduce five new regional competitions

4-Oct-2023

Advertising

Tahaab Rais: ‘The ideal agency has strategy at its core’

Iain Akerman 6-Sep-2023

Events

Leo Burnett Dubai among the 11 Grands Prix winners of WARC Awards for Effectiveness 2023

19-Jun-2023

Events

Leo Burnett KSA, VMLY&R Dubai, Havas ME, FP7 McCann among the winners in WARC Awards for Effectiveness 2023

15-Jun-2023

News In Brief

Strong client-agency relationships lead to more effective work, finds Aprais, WARC study

2-Mar-2023

News In Brief

WARC reveals insights from the winners of the 2022 IPA Effectiveness Awards

24-Jan-2023

News In Brief

Effie awards Ogilvy agencies from across Europe for highly impactful, creative campaigns

7-Dec-2022

Events

Publicis Groupe amasses 61 MENA Effies setting a new record

21-Nov-2022

News In Brief

WARC reveals insights from the 2022 Cannes Lions Creative Effectiveness winners

8-Aug-2022

News In Brief

ANA, WARC & LIONS partner up to create a global business practice to "Crack the Code of Creative Effectiveness"

28-Jun-2022

Events

Grand Prix awarded to Leo Burnett Beirut for ABAAD at WARC Awards for Effectiveness 2022 

ArabAd's staff 28-Jun-2022