Digital Top advertising and AdTech trends and developments in the UAE in 2024 The Trade Desk, the technology company that specialises in digital advertising, has identified key trends in the AdTech space. Here...
News In Brief Seedtag launches industry first generative AI capability for contextual dynamic creatives
Digital Ad tech trends expected to dominate Western Asia and Lebanon digital landscape in 2023 Roman Vrublivskyi, chief executive officer at Smart-hub.io, explores how the ad tech advertising market in Western Asia and Lebanon is...
Digital Rudy Shoushany, the transformational thinker When Lebanon’s banking crisis hit, Rudy Shoushany quit his job, founded a talk show, and set about transforming his own...
News In Brief Mitgo introduces Takeads, a privacy-first native advertising platform in the MENA region
Digital Promofix spearheads the digital transformation of the KSA media industry and beyond - JGroup's CEO Imad Jomaa explains Saudi Arabia’s rapidly transforming advertising landscape has proven to be an exciting journey for agencies with feet on the ground...
News In Brief Hetarth Patel joins WebEngage to advance the company’s AI-powered retention-marketing revolution in MENA