Influencers

Digital/Tech

An unstoppable force: Why influencer marketing will dominate the future of MarCom

Marwa Kaabour 29-Aug-2023

Digital/Tech

How to write an influencer brief to get the worst ad integration for your product (Get the influencer brief template to avoid failure)

Pavel Beinia 25-Jul-2023

Digital/Tech

Lebanese TikTok: Creative Chaos or Cacophonous Cringe?

Christina Fakhry 23-Mar-2023

News In Brief

What are the most popular brands on Instagram

25-Feb-2023

News In Brief

Jordanian YouTuber Ahmad Aburob crowned 'Middle Eastern Social Media Star’ at the 2022 People’s Choice Awards

23-Nov-2022

Ads of the Week

In new campaign by Saatchi & Saatchi MEA, Visa hosts graduation ceremony like no other to deliver key message

ArabAd's staff 10-Nov-2022

News In Brief

The Middle Eastern social media star category is back as part of the People’s Choice Awards 2022

27-Oct-2022

Digital/Tech

Five major mistakes brands make when conducting an influencer marketing campaign

17-Oct-2022

News In Brief

Influencer Advertising is set to continue booming in 2023

7-Oct-2022