Digital 'Why we believe in diversity and build for discovery', a viewpoint by Carrie Timms of Meta Carrie Timms, Director, Global Business Marketing, EMEA at Meta discusses the rising importance of diversity for commerce brands and how...
Digital A peak into the marketer’s evaluation toolbox. What should I use? Dimple Dinesh explains Dimple Dinesh, Marketing Science Partner MENA at Meta, sheds light on how marketers should identify and implement the right effective...
Advertising The power of synergy: How MENA’s media and creative industry can work hand-in-hand to deliver award-winning campaigns
Digital This holiday season: people will always shop as people first says Rana Bouri of Facebook MENA Rana Bouri, Head of Marketing for MENA, Facebook shares her take on the holiday shopping season and how marketers can...
Digital Products Find People: The New Commerce Anna Germanos, Head of CPG, Retail and E-Commerce for MENA, Facebook, talks about a revolutionary new form of e-commerce -...
Digital Emplifi Reveals Global Ad Spend Up 50% on Facebook and Instagram in Q2 The continued growth in social media ad spend points to more than a simple “bounce back” from the pandemic, according...