Technology

The Creative Renaissance: AI and Automation Redefining Artistry and Imagination

Ambreen Kazi, Creative Director, SOCIALEYEZ elaborates on the impact of AI and automation on the entire creative process while exploring...

A talk with Canon's Binoj Nair - From reluctant adoption to ubiquitous use: Tracing the evolution of digital experiences

We sat down with Binoj Nair, Director of B2C at Canon Middle East and Turkey to uncover the intersection of...

TASAWAR by Snap, the AR exhibition that is redefining Saudi fashion

We Are Social's innovation arm .XYZ expands its offering under new leadership

Stream Shreek and inStreamly to usher in a new era for game streaming campaigns in MENA region

Swedish insurance company introduces Laika 13, the world's first AI teenager, created for mental health education

Now launching Laika: the worlds first AI who suffers from several psychological disorders. Many researches have proven the severe negative...

Snapchat AR unveils at Riyadh Book Fair first machine learning lens for the deaf community

Cyberpunk 2077's Phantom Liberty music video: a fusion of live-action and CGI created by Juice & Michał Misiński

Wunderman Thompson introduces Reveal, an AI creative testing solution

UM Turkey creates groundbreaking global-first AI app for MediaMarkt

How UAE's Webby winner Socialize is exploring Web3 innovation for advertising

Web3 technologies are developing at an impressive pace and there are creative ways in which brands and advertisers can use...

Zoom introduces its generative AI digital assistant

Ad industry and the rise of the machines

Artificial intelligence is transforming the advertising industry, raising questions of human versus machine creativity and how to mitigate bias

Child Welfare Organization demands clear AI labeling is applied on content

Will advertising’s glorification of AI ruin GenZ’s mental health?

Tech that might seem fun to begin with can have unrealised effects on the mental health of users. AI is...