Industry Talk Carole Hayek: the Lateral Shifter In an unexpected move, Carole Hayek, the former General Manager of Optimedia Beirut recently joined MCN’s Magna for a similar...
Advertising Lucky To Be Young, a Communication Platform for Youth Recently, Banque Libano-Française (BLF), along with its creative media partners’, M&C Saatchi, Optimedia and BORN Interactive, has drafted a flexible...
Free Talk Carole Hayek: "I Don't Dream" Carole Hayek, a twenty-year veteran of the advertising industry, started her career as a marketing researcher and analyst to later...
