Media News

Branding

Media Group IMI rolls out a refreshed brand identity marking a milestone journey

ArabAd's staff 13 Nov, 2024

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Mattel releases a special-edition illustrated book celebrating Barbie's brand legacy

ArabAd's staff 8 Nov, 2024

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In collaboration with Them Again, adidas bring fitness to key communities across Dubai via its Dropset Gym truck

ArabAd's staff 7 Nov, 2024

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MBC Media Solutions to adopt new audience measurement tool ‘KSA TAM’

ArabAd's staff 7 Nov, 2024

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WOO President Tom Goddard shares ten commandments for OOH growth

ArabAd's staff 6 Nov, 2024

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14 new members join the World Out of Home Organization

ArabAd's staff 1 Nov, 2024

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Publicis Media ME to lead first rollout of Hypermedia's HMX pDOOH platform

ArabAd's staff 31 Oct, 2024

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Performics ME earns Google Marketing Platform Partner & Reseller status in MENA

ArabAd's staff 29 Oct, 2024

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New Balance makes a bold visual statement by taking over 82 digital screens across Riyadh Boulevard

ArabAd's staff 29 Oct, 2024

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Podcasts, a format that earned its deserved spot among other established media

25 Oct, 2024

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Panda, SCAI and Faden Media to build an AI-driven media network

ArabAd's staff 24 Oct, 2024

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Yazle teams up with Oasis Mall in Dubai to provide integrated and impactful mall advertising solutions

ArabAd's staff 24 Oct, 2024

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beIN secures volume licensing deal with Paramount Global

ArabAd's staff 23 Oct, 2024

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Vivendi to convene in December to vote on company split project

ArabAd's staff 22 Oct, 2024

News In Brief

Former Primesight MD Naren Patel joins OOH Capital

ArabAd's staff 22 Oct, 2024