Campaign
Ads of the Week
adidas creates the world’s first football pitch to have a gender
In partnership with Onyx FC, a UAE pioneering all-female football team, adidas in the Middle East transformed the team's pitch...
Ads of the Week
Closeup #GetCloserToLove campaign by ‿ and us breaks ‘Dating’ taboo
Finding love in the modern world can be a real roller coaster, especially in the dynamic landscapes of the Middle...
Ads of the Week
Aramex delivers a call to peace via its Ramadan campaign
Aramex, the global provider of comprehensive logistics and transportation solutions, has launched a special video campaign for Ramadan centered around...
Ads of the Week
A humorous Ramadan film by Serviceplan Arabia for Abdul Latif Jameel Motors in which generosity is greatly emphasized
A new Ramadan campaign from Serviceplan Arabia and Abdul Latif Jameel Motors – Toyota sector, embraces generosity during Ramadan.
Ads of the Week
Horizon FCB shows in new film the role Lipton tea plays in Ramadan gatherings
From Iftar to Suhoor, gatherings keep going with every sip, dip and cup of Lipton Tea. A new film ‘Wanasa...
Branding
Wolff Olins’ reintroduces the Decathlon brand; AMV BBDO launches campaign centred around the concept of play
Ads of the Week
'Driven by One Voice' campaign by Havas ME celebrates MG One with style and rhythm
News In Brief
Gerety, the Awards with a powerful perspective is still collecting entries
Ads of the Week
Heinz Arabia introduces first ever ketchup insurance policy
Believe it or not, Heinz Arabia introduces groundbreaking ketchup insurance policy covering 57 claims to tackle ketchup catastrophes
Events
BCW and NYF Advertising Awards challenge creatives to 'Make a Name for Yourself' in the heart of New York
New York Festivals Advertising Awards (NYF) and BCW have collaborated on the awards’ new call for entries campaign, which is...
Ads of the Week
An-Nahar turns its daily edition into an essential press guide to protect journalists
With its latest edition, An-Nahar Newspaper is taking a strong and poignant stance against the alarming death toll of journalists...
Ads of the Week
Awareness campaign by SPHF and IMPACT BBDO gives town in Pakistan a website as a name
Campaign by SPHF and IMPACT BBDO collects funds for a climate-affected town by naming it after the donation website: ClimateChangeTown.pk
News In Brief
Property Finder ‘opens doors’ to accelerate real estate growth in the UAE
Advertising
Al-Futtaim IKEA and IMPACT BBDO crafted an outstanding Valentine proposal: the Vallen Key
Ads of the Week
Samsung rolls out ‘The Breakup Edit’ for Valentine’s Day
Samsung’s Galaxy S24 Series, with the AI Edit feature highlighted in a film created by Cheil Dubai, lets users remove...