Ads of the Week Sid Lee Paris Makes the Cover with Playboy Fragrances A new campaign from Sid Lee Paris has rolled out for the launch of two new scents from Playboy Fragrances....
News In Brief Facebook, TBWA\RAAD showcase people behind local businesses in new SMB campaign, #LoveLocal
Ads of the Week Lady Gaga Staring in "Voce Viva" Valentino's New Fragrance for Women To support the launch of Valentino's new feminine perfume, L'Oréal Luxe called on agency BETC Etoile Rouge to create “Voce...
Ads of the Week Always Arabia #DreamDareDo New Campaign Reminds Girls They Are Born Brave Girls are taught from an early age to play it safe, unlike boys who are pushed to be courageous. The...
Ads of the Week Yves Saint Laurent Beauty and BETC Etoile Rouge Collaborate with Music Icon for New Y Parfum Campaign BETC Etoile Rouge, General Pop and Wanda reveal the new chapter of Yves Saint Laurent parfum for men, Y, with...
News In Brief Visa partners with legend Didier Drogba to champion small businesses and show ‘Where You Shop Matters’
Ads of the Week P&G's Pampers Gives a Beacon of Hope Through The Story of Baby George Pampers stepped up as force for good in Lebanon, using its voice to spark hope through the story of baby...
News In Brief PMI says it’s time to "Unsmoke the World" There are 1.1 billion smokers in the world today. And according to the World Health Organization (WHO), there will still...
Ads of the Week Socialize and Bugles team up for Crunch Time General Mills, the FMCG multinational, launched their first ever Bugles campaign in the region and have done it through TikTok!...
Ads of the Week Nestlé Health Science pays tribute to nutrition professionals Signed by FCB Health Brasil, the campaign offers a message of hope and continues the story of nutritionist Malu
News In Brief IAA Partners with UN on World Humanitarian Day 2020: a tribute to aid workers on the front lines
Ads of the Week On its 75th Anniversary, The Lebanese Army turns its camouflage uniforms into icons of peace To celebrate its 75th anniversary and in light of the latest developments occurring in Lebanon, The Lebanese Army introduced “The...
News In Brief Schweppes’ Iconic Tonic for 150 Years In 1870, a drink was born that became the iconic Schweppes Indian Tonic. Often imitated, copied or replicated, it has...
