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TikTok’s ‘Rock the Tok’ competition celebrates best-in-class work stemming from region's brightest and best agencies Image

News In Brief

TikTok’s ‘Rock the Tok’ competition celebrates best-in-class work stemming from region's brightest and best agencies

Global economic outlook expected to impact 2023 business plans for 95% of marketers worldwide Image

Advertising

Global economic outlook expected to impact 2023 business plans for 95% of marketers worldwide

WPP's first campus in Brazil will open in 2025 Image

News In Brief

WPP's first campus in Brazil will open in 2025

$New campaign by TBWA\RAAD shows how LIAMO Pasta causes commotion in Italy Image$

Ads of the Week

New campaign by TBWA\RAAD shows how LIAMO Pasta causes commotion in Italy

ArabAd's staff 3 Nov, 2022

Listerine enters the metaverse with 'Breathcalypse' campaign to fight off bad breath Image

Advertising

Listerine enters the metaverse with 'Breathcalypse' campaign to fight off bad breath

ArabAd's staff 1 Nov, 2022

Businesses believe Connected TV Advertising will be bigger than Mobile Advertising, AppsFlyer survey finds Image

News In Brief

Businesses believe Connected TV Advertising will be bigger than Mobile Advertising, AppsFlyer survey finds

'RISE' at Pattaya’s ADFEST 2023 Image

News In Brief

'RISE' at Pattaya’s ADFEST 2023

HEINZ’s spooky campaign ‘for a 100% Natural Halloween’ Image

Advertising

HEINZ’s spooky campaign ‘for a 100% Natural Halloween’

ArabAd's staff 31 Oct, 2022

Playful new campaign for BA by Uncommon highlights different reasons why people choose to fly Image

Ads of the Week

Playful new campaign for BA by Uncommon highlights different reasons why people choose to fly

ArabAd's staff 27 Oct, 2022

Ads of the Week

Kia kicks off global brand campaign for FIFA World Cup 2022

ArabAd's staff 26 Oct, 2022

From birth pangs to maturity in the MENA ad industry - Ramzi Raad’s ‘The Story of Advertising in the Middle East’ affords readers a behind-the-scenes look Image

Advertising

From birth pangs to maturity in the MENA ad industry - Ramzi Raad’s ‘The Story of Advertising in the Middle East’ affords readers a behind-the-scenes look

Ghada Azzi 25 Oct, 2022

Global ad fraud Rate on the rise Image

News In Brief

Global ad fraud Rate on the rise

adidas Paris pays tribute to Real Madrid and the Grandeza spirit that unites their fans in manga-inspired film by MNSTR Image

Ads of the Week

adidas Paris pays tribute to Real Madrid and the Grandeza spirit that unites their fans in manga-inspired film by MNSTR

ArabAd's staff 19 Oct, 2022

How brands can help save lives Image

Industry Talk

How brands can help save lives

Abdalla Yousef 18 Oct, 2022

Kids in the Middle East challenge parental misconceptions around sports in new Nike film by W+K Amsterdam Image

Advertising

Kids in the Middle East challenge parental misconceptions around sports in new Nike film by W+K Amsterdam

ArabAd's staff 17 Oct, 2022