Art & Design Carla Saliba into the world of the ‘flexiprenuer’ Carla Saliba has embraced the world of data visualisation, turning complex information into compelling design – all while working from...
Advertising Is this the end of the office as we know it? Technology has made traditional agency offices an almost outdated concept. Are they still needed, can they survive, and will the...
Free Talk An Anatomy of Failure and How to Benefit From It - Part 1 - Peter Corijn, CEO and Founder of consultancy firm VUCASTAR shares his take on failure and its benefits
Digital Customers as primary inspiration for business innovation, YPO survey finds YPO, the premier global leadership organization for more than 27,000 chief executives, conducted a survey of its members in over...
Industry Talk On the challenges facing the FMCG sector in Lebanon -An Interview with Ziad Mahasni of FDC Being the managing partner and owner of FDC, one of the leading FMCG companies in Lebanon, Ziad Mahasni’s extensive expertise...
Industry Talk Lebanon’s FMCG Giants Quenching the Desires of Consumers During medieval times, people had to be satisfied with whatever goods they had and forget their desires for commodities that...
Industry Talk ‘I get shivers when I hear or see her name’ Bullying is pervasive and often tolerated in the communications industry. What can be done to help stamp it out?
Advertising The age of the independent? More and more people are being drawn to the idea of starting their own agency. Why? And unless these new...
Advertising Going it alone Many people dream of starting their own agency. But how difficult is it and what are the practicalities involved?
Industry Talk The Hunting Grounds Independent agencies are being snapped up at an increasing rate globally, but not here in the Middle East. Why?
Advertising Just do it? Or won’t do it? Brands continue to use talent from outside the region for their biggest and best work. Why? Is there a lack...
Industry Talk The Collapse of the Next Industrial Revolution Now that all the brilliance of the mighty popular World Economic Forum - 2016 in Davos, themed as 'The Fourth...
Industry Talk CEO WANTED All over the world, there is a serious shortage of ‘new global age’ CEOs. Here are the three reasons and...
Advertising The Butterfly Effect Nadim Khoury, Chief Operating Officer, Grey Group MENA, talks about the changing client /agency relationship and its impact on the...