News In Brief Chalhoub Group launches ‘A Concept by Muse’, a unique shopping destination in the heart of Riyadh
News In Brief The Chalhoub Greenhouse Launches KSA’s first fashion Lab to nurture Saudi fashion talent
Advertising Crocodiles Play Collective in Lacoste new campaign by BETC Paris Moving freely and connecting different cultures are the special powers of the crocodile, the iconic emblem of the Lacoste brand....
News In Brief Nike's Footwear Sales Hit $23B in 2020, More than Other Four Major Sports Brands Combined
Advertising Lacoste Collaborates with Polaroid to Celebrate All the Colors in New Campaign by BETC For the spring 2021 season, Lacoste is bringing all the colors. Through a brand new collaboration with Polaroid, the crocodile...
Advertising LACOSTE x SAVE OUR SPECIES: A global commitment to face a global issue In 2018, Lacoste started a three-year partnership with the International Union for Conservation of Nature (IUCN) and joined forces to...
Ads of the Week 'Crocodile Inside': Lacoste New Advertising's Chapter Unfolded After celebrating its 85th anniversary by recalling the timeless elegance of Lacoste style with the Timeless campaign, the French brand...
Free Talk A Faithful modern: Sartorial nuances and brand myopia Vogue Arabia has just published its April cover portraying hijabi models. The same Vogue Arabia that previously published Gigi Hadid...
Branding Burberry reveals new logo Burberry has unveiled its first logo refresh in 20 years from designer Riccardo Tisci. Developed in collaboration with the renowned...
Ads of the Week H&M celebrating women empowerment and solidarity in latest spring campaign spot H&M, the global fashion retail brand, is celebrating women empowerment and unity with an all-female dance party TV spot created...