Industry Talk Nationalisation programmes in the Gulf : Nationality vs Meritocracy Will the communications industry be strengthened or weakened by Gulf countries’ attempts to nationalise their workforces?
Advertising Lebanon’s Advertising Cold War Surrounded by political instability and financial crisis and shaken by technological innovation, Lebanon’s advertising industry is struggling to come to...
Advertising Millennials’ Take on the Corporate Ad World The increasingly corporate nature of the advertising industry and its focus on profit and share price is alienating young talent
Industry Talk ‘I get shivers when I hear or see her name’ Bullying is pervasive and often tolerated in the communications industry. What can be done to help stamp it out?
Advertising The last acceptable ‘ism’? Ageism in the advertising industry is a reality few people are willing to tackle head on
Digital Adapt or die If your expertise lies in digital, data or content creation you should be laughing in a job market that is...
Industry Talk The Hunting Grounds Independent agencies are being snapped up at an increasing rate globally, but not here in the Middle East. Why?
Advertising Just do it? Or won’t do it? Brands continue to use talent from outside the region for their biggest and best work. Why? Is there a lack...
Advertising Where now for production houses? The production industry is in flux as the digital revolution continues to wreak havoc and advertising agencies struggle to survive....
Advertising Edmond Moutran: 'when it comes to ethics, we all play a critical role' The professional integrity of the advertising industry depends on a commitment to ethical and responsible advertising, says Memac Ogilvy &...
Advertising ABG, a New Industry Body to Promote Ethical Advertising A new advertising association has been launched in the UAE to promote ethical and responsible advertising across the Middle East.
Advertising Georges Najm: The Local Ad Industry Screams for Change Georges Najm, partner and director of advertising agency Clémentine and sister company Noise PR, talks to ArabAd, in an exclusive...
Advertising Come Rain or Shine In this open, no-holds-barred piece exclusive to ArabAd, Nabil Khayat, MD of Havas WW Arabia talks about the challenges and...
Advertising Ad Agencies Unite to Spread HOPE Initiated by Pikasso, the ‘HOPE’ campaign, which debuted mid December with a visual teaser that strictly read the word Hope...
