Digital Online Marketing Trends 2024: Between Automation and Artificial Intelligence At the turn of the year, the online marketing experts Smarketer Group publish their key predictions for the new year...
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Advertising Are you not entertained? Annie Arsane, Head of Business Marketing for TikTok Middle East, Turkey, Africa and Pakistan, reflects on the power of entertainment....
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Digital The Rise of Online Video Advertising: a Slow Death for Traditional TVCs With Facebook-owned photo-sharing platform Instagram and privately held image messaging application Snapchat experimenting with longer video ads, digital savvy brands...
