Digital Online Marketing Trends 2024: Between Automation and Artificial Intelligence At the turn of the year, the online marketing experts Smarketer Group publish their key predictions for the new year...
News In Brief Talaya Water introduces 'BeiRoutes', a digital portal that offers an enjoyable experience across the city
Digital Top advertising and AdTech trends and developments in the UAE in 2024 The Trade Desk, the technology company that specialises in digital advertising, has identified key trends in the AdTech space. Here...
News In Brief Sahara Centre wins for the second year at the 2023 MENA Shopping Centre and Retailer Awards
Digital The Impact of digitization on discovery and loyalty in the Kingdom of Saudi Arabia’s restaurant industry
News In Brief Valtech unveils new brand positioning to cater for enterprises in an experience-driven world
Digital The Role of AI in Transforming Experiential Retail Shopping is becoming more streamlined as retailers harness AI technology for personalisation, gamification and support, says Karl Escritt, CEO of...
Digital The Creative Renaissance: AI and Automation Redefining Artistry and Imagination Ambreen Kazi, Creative Director, SOCIALEYEZ elaborates on the impact of AI and automation on the entire creative process while exploring...
News In Brief We Are Social's new trends report describes a ‘social reckoning’ for brands in value-driven online spaces
Digital A talk with Canon's Binoj Nair - From reluctant adoption to ubiquitous use: Tracing the evolution of digital experiences We sat down with Binoj Nair, Director of B2C at Canon Middle East and Turkey to uncover the intersection of...
Digital Gaming in a Nutshell: Unveiling Key Personas for Brand Engagement The world of gaming has changed drastically. It's not just about