F&B

Advertising

Pickl launches first regional Ramadan campaign focused on community giving

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UAE’s first drinkable billboard unveiled for Ramadan

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Karim Khedr takes the helm as Pepsico Egypt's new SVP and CEO

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Music, culture & creativity collide in Awkward Ads’ campaign for Mountain Dew and Doritos

Baghdad-based creative agency Awkward Ads has partnered with Mountain Dew and Doritos to launch a daring new campaign aimed at...

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Subway introduces self-order kiosks and its own anamorphic screen for the first time in the UAE

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Carlsberg selects M&C Saatchi ME as creative agency of record for its regional portfolio

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SHP Portfolio launches in the UAE as specialist advisory firm in F&B real estate

Art & Design

Pitfire’s Box Art Program: how a homegrown brand transformed its packaging into a creative platform to support local talent

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Diageo MENA and Drink Dry launch Guinness 0.0 in the UAE

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Dubai International Chamber supports expansion of homegrown Surge Energy Drink into Azerbaijan

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Careem Food brings its ‘Dirhams for Delays’ campaign to Abu Dhabi

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Poker beer hijacks phone lines from closed pizzerias to deliver pizza and beer to friends

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Tim Hortons celebrates the opening of its 300th cafe in the Middle East

Ads of the Week

‘Good Taste with a Twist’: a new colourful campaign for 1664 Blanc by Fold7 that brings back the style and intrigue of Rue 1664

Creative agency, Fold7, has launched the latest major global campaign for Carlsberg Group’s 1664 Blanc 'Good Taste with a Twist', ...

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Palestine Cola, a new competitor in the soft drinks market