Leo Burnett MENA
Industry Talk
A sense of purpose
Purpose can differentiate a brand and lead to astonishing growth. It can also backfire spectacularly. ArabAd takes a closer look...
Events
AME Awards 2024 Winners revealed; Mullen Lowe MENA earns Campaign of the Year Award
Events
Publicis Groupe ME agencies top AME Awards’ shortlist for a second consecutive year
Ads of the Week
New campaign for PUMA & Al Hilal shows the unbreakable passion for football in Saudi Arabia
PUMA has unveiled a new kit for Al Hilal football club, marking a celebration of Saudi football and sports culture....
Advertising
Richard Halabi: 'Cultural nuances are the bedrock of great advertising'
Get to know of some of the GCC’s best creative leaders through this specially tailored ASKED & ANSWERED questionnaire designed...
Events
Tahaab Rais: ‘I’d love to see award shows where consumers judge us’
Tahaab Rais, Chief Strategy Officer, Publicis Groupe ME&T, talks about the importance of awards in general, why he believes they...
Events
Cannes Lions 2024: The Middle East brings home a total of 24 Lions including one Grand Prix
The 71st edition of the Cannes Lions International Festival of Creativity has now ended and all awards have been distributed....
Events
Nine Pencil wins from MEA In The One Show 2024, including Leo Burnett KSA and Impact BBDO
Ads of the Week
From the seas to the community, NBA makes an impact with ‘Nets for Change’
The NBA is making an impact on sea and land by introducing a meaningful initiative, titled, “Nets for Change”, created...
Advertising
Saudia launches ‘ProtecTasbih, the first innovative rosary to sterilize hands
Every year, millions of pilgrims from around the world head to Makkah for the Hajj and Umrah pilgrimages. These are...
Ads of the Week
Home Centre's ‘The Creature’ film by Leo Burnett aims to strike a new conversation in the Middle East
The film is the first piece of a bigger campaign that not only celebrates stepfathers but importantly, sheds light on...
Ads of the Week
Anghami & Leo Burnett ME create ‘The Protective Rhymes’, bold yet subtle playlist addressing the topic of child sexual abuse
News In Brief
Leo Burnett Middle East tops AME Award’s 2023 Agency Report
News In Brief
Publicis Groupe Middle East shines at The 4A’s Jay Chiat Awards
Events
Media creativity and big ideas won at 2023 Cresta Awards
With just three Grand Prix, this year's Cresta Awards has marked itself out as one of the most desirable and...