Advertising Carole Hayek: 'Chaos Creates New Opportunities' ‘The pandemic forced the world to stop its frantic race and have engaged both companies and people in an unprecedent...
Digital Technology Rules - by Carole Hayek of Magna Beirut For Carole Hayek, General Manager, Magna, “There is no doubt that technology has or will very soon reconfigure the dynamics...
Industry Talk Carole Hayek: the Lateral Shifter In an unexpected move, Carole Hayek, the former General Manager of Optimedia Beirut recently joined MCN’s Magna for a similar...
Industry Talk Marketing Accountability: Subway or the Highway In a first of its kind in the MENA region, Magna Global & SUBWAY recently conducted a market study in...