News In Brief 100+ speaker lineup to spotlight the transformative power of creativity in Saudi Arabia at Athar Festival 2023
News In Brief Inaugural Athar Festival set to ignite Saudi creativity The inaugural edition of Athar - Saudi Festival of Creativity, the largest gathering of the creative marketing industry in the...
Advertising Katia Yasmine: ‘Life as we once knew it has changed’ Katia Yasmine, Managing Director at TRACCS Lebanon, speaks of the “survival of the fittest” mentality her team adopted in order...
Free Talk Katia Yasmine: ‘Focusing on the NOW' Lebanon has had very difficult years, following the Beirut port blast, the many lockdowns and an economic crisis that keeps...
Industry Talk TRACCS: The Trusted Advisors Katia Yasmine, Managing Director of TRACCS Lebanon elaborates on the agency’s DNA and what makes this PR firm ahead of...
Industry Talk Nationalisation programmes in the Gulf : Nationality vs Meritocracy Will the communications industry be strengthened or weakened by Gulf countries’ attempts to nationalise their workforces?
Free Talk A day at the agency with Anastasia Rassi Considering the duties, tasks, and responsibilities that see her out of bed at sunrise, while maintaining a positive attitude and...