Advertising Egypt adland: Back in business Egypt has entered a period of sustained growth, which can only be good news for the country’s communications industry. So...
Digital 10 Lebanese-Born Agencies to Follow on Instagram Just like their in-house talents, creative agencies in Lebanon often find themselves too overwhelmed with their workload to be able...
Advertising Feer McQueen: Young, Aggressive and Ambitious Feer McQueen has set its sights on the European market. Founder and creative director Firas Mghames explains why
Advertising Jad Semaan: 'We do what everyone else is not doing' Brandon’s managing partner, Jad Semaan, refuses to take anything seriously. And humour can go a long way in advertising
Advertising Hala Tfayli: ‘We’re open to everything and we question everything’ Hala Tfayli, co-partner and managing director of The Channel, the agency she founded in 2017, explains where does her creative...
Advertising A new wave of Beirut-based agencies that are doing things their own way A new wave of agencies has thrown off the shackles of the past to create their own vision of what...
Events/Awards TBWARAAD reinstates faith in Lebanon, relocating its offices to the heart of Beirut TBWARAAD has celebrated the inauguration of its new offices located in Saifi, at the heart of Beirut’s Central District.
Advertising What's new with DDB Unlimited? - an interview with Joris Kuijpers Officially launched on January 1, Netherlands agency DDB Unlimited may be a fusion of existing entities, but its founders say ...
Advertising The advertising industry in Syria: rising from the ashes of war Damascus-based Ibtikar was established in 2009. The ad agency serves local, regional and international clients, including MTN, BBSF and Park...
Advertising Jordan ad industry: Looking towards a brighter future Jordan’s advertising industry is suffering as its economy struggles. Will 2019 provide a glimmer of hope?
Advertising Is a new day dawning for Egypt’s adland? Egypt’s advertising industry has had a challenging year, but there are signs of revival. Could the country’s troubled years be...
Digital The Client Dilemma All agencies, be they advertising, media or PR, are vying for clients’ digital budgets. But are clients in the process...