Ads of the Week ‘The Right to Race’, an epic short that follows the journey of a refugee turned rising running star The short film The Right To Race – a story of courage, hope and humanity – is presented by On,...
News In Brief Riot Games takes over Burj Khalifa In spectacular style to promote upcoming Netflix series Arcane
Advertising Chevrolet Arabia Reimagines Iconic Fawazir Riddle Shows This Ramadan, aka peak season for automotive sales as advertisements flood both your TV screens and your city streets, Chevrolet...
Advertising Entertainment Vs Promotion It takes guts to let a brand take the backseat to storytelling, but that’s exactly what branded content should be...
Advertising Stories of Peace of Mind Narrated by Lebanese Filmmakers and Signed Blom Bank BLOM BANK’s recently launched campaign is like no other. This time, the bank decided to do things differently and rather...
Events/Awards Burger King Jal el Dib Gets Global Attention for Halloween Activity Clowns are the third most sought after Halloween costume of 2017. With this in mind, the Burger King brand created...
Ads of the Week Ingenious idea by BETC Paris and CANAL+ to prevent kids from watching Versailles' explicit content BETC Paris and CANAL+ introduce “Versailles for Kids”, an exclusive collection of toys, made in France, aimed at distracting children...