Digital Five Key Influencer Marketing Trends for 2024, as per Experts' Predictions What will be happening to influencer marketing and in the influencer marketing industry in 2024? Is it true that the...
Digital Online Marketing Trends 2024: Between Automation and Artificial Intelligence At the turn of the year, the online marketing experts Smarketer Group publish their key predictions for the new year...
Digital Four mobile app predictions for 2023 that every UAE marketer should be aware of Paul Wright, General Manager for Western Europe and MENAT at AppsFlyer, shares four emerging trends that marketers should take into...
Digital The digital marketing trends for 2022 by Tito Ribeiro Digital marketing specialist Tiago Ribeiro presents six marketing trends for 2022
Industry Talk All Trends are Similar. What's Next? A TBWARaad Analysis Roy Khachan, Strategic Planner and Rifaat Fakih, Junior Strategic Planner at TBWARaad MENA highlight five of the most eye-opening and...
Digital Trends to look out for in 2019 by Remie Abdo, Head of Strategic Planning at TBWA/Raad Remie Abdo, Head of Strategic Planning at TBWA/Raad shares her predictions with regard to the trends to watch in 2019.
Advertising Peering into the future With 2017 behind us, the industry’s gaze is now firmly fixed on the year ahead with all hoping for a...
Advertising Can we expect 2018 to be kind? Elie Khouri CEO OMG MENA shares his thoughts on the year ahead As we step into 2018, Elie Khouri, chief executive of Omnicom Media Group MENA, shares his thoughts on what the...
Events/Awards Cannes lions 2017: How much of our work will be remembered? Fadi Yaish, regional executive creative director at Impact BBDO, talks Cannes
Events/Awards Cannes Lions Predictions: Less roaring, more bite “Doing good” is for most brands (and agencies) like pissing in a wet suit. It feels nice and warm, but...