Advertising Client-agency relationship and the imbalance of power Unfair contract clauses are more prevalent than ever, leading to strained relationships between smaller agencies and their clients. What can...
Advertising Dubai adland: a world of cautious optimism Inflation and the threat of an economic downturn may be causing jitters, but the UAE’s advertising industry is well placed...
Advertising Is this the end of the agency retainer? The varied impacts of a troubled economy are threatening the traditional agency retainer. As marketing budgets across the GCC are...
