Advertising A kingdom in transition All eyes are on Saudi Arabia as the country’s Vision 2030 builds momentum. With so much money being spent and...
News In Brief Wunderman Thompson launches Fund Femme to support women and non-binary business founders
Advertising Creative Leaders Talk Trends at ArabAd’s ‘The State of Creativity: MENA’ Panel at Creative Week 2021
Advertising Charlie Martyn: 'There’s No Business Like New Business' A talk with Wunderman Thompson London’s Head of New Business, Charlie Martyn.
Digital KITKAT’s famous slogan gets a well-deserved 10 days break to celebrate the brand’s 85th birthday in new campaign In Wunderman Thompson’s global campaign, everyone is invited to help the “Have a break, have a KITKAT” slogan come back...
Ads of the Week Stay Home, Stay Connected/Entertained - Vodafone Egypt Ramadan 2020 - 32 million views on Facebook in 5 days Wunderman Thompson Cairo creates social distancing campaign for Vodafone Egypt during Ramadan, a festival usually filled with togetherness
Advertising Mohamed Fouad: 'The creative talents in Egypt are immense' Mohamed Fouad, Executive Creative Director at J.Walter Thompson, reflects on the pulse of Egypt's advertising business, the importance of going...
Advertising Egypt adland: Back in business Egypt has entered a period of sustained growth, which can only be good news for the country’s communications industry. So...
Advertising The death of the agency brand In a world where holding companies are offering bespoke cross-party teams and agencies are merged without emotion, is the end...