Advertising NFT: a brave new world? The region’s advertising agencies have begun to embrace the world of NFTs. Is this the beginning of a new era...
Ads of the Week 'It’s Our Time' campaign released to announce Shahid's Relaunch MBC Group has unveiled the all-new version of its video on demand (VOD) service, Shahid, the Arab world's biggest streaming...
Advertising Down but not out in Dubai It’s been a tough few years for Dubai’s advertising community, but there are signs that a corner has been turned...
Advertising The death of the agency brand In a world where holding companies are offering bespoke cross-party teams and agencies are merged without emotion, is the end...
