Advertising Adidas creates world’s first ever liquid billboard A couple of weeks ago Havas Creative Dubai launched a global film for adidas celebrating how water embraces women regardless...
News In Brief BCG’s top 100 global tech challengers list illustrates the Middle East’s tech innovation landscape momentum
Ads of the Week KFC gets Napkinized Are you a fan of eating with your hands? Well, KFC has it all for you. As a matter of...
Events/Awards Lessons from the 2019 global WARC Awards WARC, the global authority on advertising and media effectiveness, has recently released the Effective Innovation Report 2019, highlighting key themes...
Advertising The absence of innovation in the advertising industry Everybody talks a good game when it comes to tech and innovation, but very few agencies in the region are...
Events/Awards ArabNet Beirut 2019 Bigger than Ever As Arabnet celebrates its 10 year anniversary this year, Omar Christidis, the young and passionate founder of Arabnet, exposes what...
Digital Customers as primary inspiration for business innovation, YPO survey finds YPO, the premier global leadership organization for more than 27,000 chief executives, conducted a survey of its members in over...