News In Brief Middle East companies experiencing strong post-pandemic rebound, PwC Middle East study says
Digital Influencer marketing comes of age after COVID-19 As the line between social media and e-commerce becomes increasingly blurred, influencer marketing connects with consumers, allowing brands to flourish...
Advertising Paname Brewing Co. and L’Associé create a special beer therapy range Paname Brewing Co. and L’Associé create a special beer therapy range-- a limited edition line of three unique artisanal beers--...
News In Brief Eighty-eight percent of UAE SMBs are optimistic about the future of their business: Visa Back to Business global study
Industry Talk Six Trends Transforming the Media Industry Nicole Magoon, Partner, Bain & Company London and Juerg Kronenberg, Partner, Bain & Company Middle East share six trends they...
Digital Products Find People: The New Commerce Anna Germanos, Head of CPG, Retail and E-Commerce for MENA, Facebook, talks about a revolutionary new form of e-commerce -...
Ads of the Week Alibaba Group, WWF, and F5 Shanghai shine a spotlight on pollution from disposable face masks The global health emergency is far from over and its effects on the environment are increasing daily. It is essential...
Advertising Great Balls of Fire: What Can Fast Moving Consumer Goods Companies and Agencies Learn from the Music Industry in the Post-Covid World? How to make your business rock in the post-covid age? Here are some lessons from the music industry shared by...
