The Element of Initiative Lebanese entrepreneurs are different from other entrepreneurs. There’s a little something – quite hard to explain, quite hard to pinpoint...
Rocket Fuel Talks Artificial Intelligence Artificial Intelligence and Big Data lie at the heart of the programmatic revolution, which is in turn reshaping the online...
Daniel Young: Programmatic, a Gateway for Creativity Originally from New Zealand, Daniel Young has been working in the UAE since Feb 2015. Prior to joining the Choueiry...
Diwanee Strikes a Unique Partnership ArabAd brings you an exclusive interview with Tarek Homsi, General Manager of Diwanee, one of the leading digital publishers in...
WetPaint: Navigating a Sea of Code ArabAd met with key executives at digital company WetPaint to discuss the services and solutions they are providing for their...
The Content Traps & 10 Principles for Creating Quality Content for Online Platforms In the hypothetical Marketing History Book of the future, the year 2014 will be remembered by a single 3-word phrase:...
Are Messenger Apps the Future of Social Media? There is a paradigm taking place in the advertising universe within the digital galaxy, where the Facebook and Google planets...
Creating Games with a Twist A group of 17 artists, designers and developers with a shared passion for games founded, in 2012, Game Cooks. Based...
