Digital/Tech
Digital/Tech
Snapchat: Ramadan’s digital majlis in the social-distance era
Jacob Thomas, Head of UAE, Snap Inc. on Ramadan’s digital majlis in the social-distance era
Digital/Tech
Nielsen study shows creativity and authenticity on TikTok drive a positive experience for users and brands
In a new study commissioned in partnership with Nielsen, TikTok has looked closely at its community’s perception while using the...
Digital/Tech
Emerging Trends Shaping the Future of Brands in Saudi Arabia
The strength and influence of Saudi Arabia's economy in the world marketplace has grown exponentially during the past few decades....
Digital/Tech
9-Year Old Ryan Kaji Is Highest-Paid Youtube Star For 2019-2020
Once seen as merely a hobby and a way to express creativity, content creation video streaming platform YouTube has become...
Digital/Tech
Retail experiences drastic changes in shopping trends
Ayad Nahas, Communications Strategist, shares his take on the new shopping trends and what this means to the retail sector.
Digital/Tech
Beitna, the Middle East’s first 'social house' about to be launched
Jordan-based Ilna Collective is preparing to launch a creative social house under the name Beitna, which in Arabic means 'our...
Digital/Tech
Post-COVID Consumer Trends: Accelerating Growth
58% of consumers in the Middle East region expect the way they shop will change over the next two years...
Digital/Tech
TikTok’s #BeSafeBeHappy Campaign highlights the importance of a safe online experience
Campaign launched on Safer Internet Day aims to spread positivity among TikTok users in the MENA region
Digital/Tech
Zoom Highest Growth in Brand Recognition for 2020 - 34% Increase
Several brands experienced tremendous growth in 2020 due to the Coronavirus pandemic shifting demand in many industries. One of the...
Digital/Tech
Digital experiences will accelerate growth in a resurgent MENA telecom sector
Alain Mayni, Head of Tech, Media, Telecom and Professional Services, at Facebook MENA describes the impact global dependence on telecom...
Digital/Tech
Five Rules for Mobile Marketing in the ‘New Normal’ by AppsFlyer’s MD Paul Wright
Paul Wright, managing director for the UK, FR, ME & Turkey at AppsFlyer, discusses the five ‘must-dos’ for marketers looking...
Digital/Tech
Trends in social media for 2021 by Tito Ribeiro
An international reference in social media, the Brazilian Tiago "Tito" Ribeiro is always looking for opportunities. His current field of...
Digital/Tech
Digital inclusion: What does equal access to education mean in the digital age?
The COVID-19 crisis, and the impact which it has had on learning across the world, has highlighted many of the...
Digital/Tech
The TikTok Year 2020 in Review
2020 has been quite the year. From a global pandemic that introduced us to social distancing to personal and economic...
Digital/Tech
Shams and OMNES Media unveil an Influencers Platform with huge opportunities