Digital/Tech
Digital/Tech
Kickstarter Hit $5.4B in Total Funding
As one of the largest crowdfunding platforms globally, with more than half of million launched projects, Kickstarter received pledges worth...
Digital/Tech
Global Digital Population Hit 4.8B in 2020
Recent years have witnessed a surge in the number of internet users, as digital, mobile, and social media became an...
Digital/Tech
MMM Re-Discovered!
No one could have predicted what 2020, the most awaited year ever, had in store for us, from a global...
Digital/Tech
Global Social Media Ad Spend Shoots Up by 56.4% in Q3 2020
Digital/Tech
TikTok community comes together to #LearnOnTikTok
Digital/Tech
YouTube Sponsored Videos Soar by 40% in Q3 2020
As consumers continue their shift to digital commerce, brands have increased ad spend on social media platforms.
Digital/Tech
Snap Introduces Snap Connect for DR advertisers
Digital/Tech
Think Forward 2021 report reveals the six trends that will shape social media next year
Digital/Tech
Despite Massive Challenges, CEO Omar Al Ashi Successfully Launches Urent
Regulation Hurdles and the Crushing Economic Effect of a Pandemic Could Not Keep Founder & CEO Omar Al Ashi from...
Digital/Tech
KITKAT’s famous slogan gets a well-deserved 10 days break to celebrate the brand’s 85th birthday in new campaign
In Wunderman Thompson’s global campaign, everyone is invited to help the “Have a break, have a KITKAT” slogan come back...
Digital/Tech
Social Enterprise Thankyou Launches a Bold Initiative to Help End Extreme Poverty by Seeking Partnership with Competitors P&G and Unilever
Thankyou, an Australian based social enterprise is taking a bold step to help end extreme poverty globally. To achieve this...
Digital/Tech
AR moves from novelty to necessity for marketers across the Middle East
Vishal Badiani, Creative Strategy Lead for MENA at Snap Inc. shares his take on AR and its growing role and...
Digital/Tech
The Journey to $2 Trillion: How Apple compares to other tech titans
Invezz have created an interactive graphic which visualises Apple’s dramatic rise to the top, compared to their rival tech companies...
Digital/Tech
Content-led marketing strategies are more effective than ever for brands
2020 Effective Content Strategy Report - insights and themes from the global WARC Awards
Digital/Tech
WARC releases Guide to E-commerce and the Future of Effectiveness
A new set of e-commerce tools to help brands build an effective e-commerce marketing strategy
