Digital/Tech
Digital/Tech
Irish company launches Marsha, a free tool to get people to take action and protect LGBTQ+ rights all year around
Digital/Tech
How can your business drive discovery and growth across borders?
Rana Bouri, Head of Marketing, MENA at Meta explore how businesses can drive discovery and growth across borders - what...
Digital/Tech
Regional creator economy expected to rise in popularity as Arab youth flood video social entertainment platforms
Digital/Tech
Unexpected eCommerce trends to tap into in 2022 and beyond
When it comes to improving your eCommerce brand, it is always better to stay ahead of the curve and be...
Digital/Tech
Building a Cyber Security Strategy for Marketers
It is crucial for marketing teams to know how marketing tools are used, stored, and processed, so that if a...
Digital/Tech
Six trends that will shape post-covid ad tech landscape and what to expect next
The Covid 19 pandemic has had an enormous and disruptive impact on marketing. Despite this, it is important to analyze...
Digital/Tech
The digital trends expected to shape the Gulf region in 2022
Digital/Tech
Run up to Ramadan: the importance of authentic marketing on mobile
Research suggests that mobile app usage surges during Ramadan. Last year, Ramadan sparked a 45% year-on-year increase in organic downloads...
Digital/Tech
Hasan Al Fardan: 'The Metaverse could shape the future of the financial sector'
The Metaverse could shape the future of the financial sector, suggests Hasan Fardan Al Fardan, CEO at Al Fardan Exchange,...
Digital/Tech
'Why we believe in diversity and build for discovery', a viewpoint by Carrie Timms of Meta
Carrie Timms, Director, Global Business Marketing, EMEA at Meta discusses the rising importance of diversity for commerce brands and how...
Digital/Tech
TikTok’s 'What's Next' Trends Report highlights key regional insights
Digital/Tech
Mindfield Digital, on the emerging areas in digital advertising
ArabAd talks to the team at Beirut-based Mindfield Digital to hear their take on the emerging areas in digital advertising,...
Digital/Tech
TikTok usage overtakes Facebook in KSA
Digital/Tech
Digital Ad Spend to Reach $753 Billion Globally in 2026
Digital/Tech
Meta MENA launches ‘My Digital World’ website to educate users about online safety
